For more information on who we are, what we do, and how we can deliver
major efficiency and cost savings to your business,
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Developer
s
SERVICES
The motive for the
establishment of Lynx Services for Developers is to provide support with the strategic marketing function of developments. To that
effect, we work closely with Developers to establish the positioning of
projects and identify precise target market segments. In addition, we
assist in appropriate media selection, the overall marketing campaign, its
budget, allocation and organization, and the eventual sales/lease
management service.
Through acquiring
specialist marketing strategy expertise into the company and working with
strategic alliance partners on a project-by-project basis, Lynx delivers a
one-stop-shop service to Developers that creates the foundation for a
successful development, incorporating:
Market research and feasibility studies,
Out of the intelligence generated through the research process
supporting the prospective developer with defining the full development
strategy, the full property product offering and mix, value added
facility requirements and associated financial feasibility,
Devising, implementing and management of the marketing, promotional
and sales strategy, including property sales applied through the
company’s ‘marketing mandate’ model as opposed to ‘sales mandate’ model
as historically applied in the industry.
Identification of Pre-Sale / Pre-Letting Opportunities
Production of Product Branding & Management of Advertising Media
